Pronouns are Often Not Good to Use

rogersgeorge on March 16th, 2023

The problem is that pronouns need another word to give them meaning, and that word (the antecedent) can be hard to discern. Here’s an example. What does “it” refer to?

One of Tesla’s biggest critics is funding a Super Bowl ad against it

from The Washington Post

The rule is that pronouns should refer to the closest noun. The ad is against the Super Bowl???

If you have to think to figure out what a sentence means, the sentence is written poorly.

This is a picture of the person who funded the ad.

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