Good Example of Marcom

Marcom is tech-writer-ese for “marketing communications.” We say that all marcom people are insane. That’s our interpretation of their brand of creativity, one part of which is mentioned in this comic:

So what do you think of marketing communications?

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I’m certain that I’ve mentioned this word in the past…

…but who ever reads this whole blog? Worth repeating. I hope none of you are ever nauseous.

How many synonyms can you think of?

Okay, we have two definitions here, and two words. Fourth panel. Which word goes with which definition?

This error is so common, you probably won’t get the joke at first, except maybe for the hint in the post’s title.

Second panel. The teacher is deliberately (I assume) repeating the student’s incongruity in the first panel.

Unique is an absolute. It means “one of a kind,” period, so modifiers like ‘somewhat,’ ‘more or less,’ and so on, are semantically incorrect. Get it now?

Okay, “may” refers to permission, “can” refers to ability. But you know that, right?

Two comments:

• I rather suspect the teacher actually knew whether the kid was able to go to the bathroom.
• The most common error with the use of “may” is that “may” is used as a replacement for “might.”