Science or Experience?
My first rule of good (expository) writing is to be clear. This rule comes from my personal experience, supported by others’ experience. Anecdotal information, if you will. Well, here’s some science that supports me!
The title of the article:
Words matter: jargon alienates readers
https://www.nature.com/articles/d41586-020-00580-w
Non-scientists feel shut out and confused by articles that use technical language — even if it’s defined
The article should take you less than five minutes to read. It gives details, but not too much jargon, except for examples.
The article supports my sixth rule, too. Write for your readership.
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